Privacy Policy

When you enquire about a course, fill in a contact form, or message us on WhatsApp, we may collect your name, phone number, email address, city or country, and any details you choose to share about your sewing experience or course interest.

When you browse our website, we automatically collect standard usage data — pages visited, device and browser type, and approximate location — through analytics tools, to help us understand how visitors use the site.

We use your information to respond to enquiries, provide course details, share updates about batches and offers, and communicate with you over WhatsApp, phone, or email about your learning journey.

We also use aggregated, anonymised usage data to improve our website, courses, and communication — for example, understanding which pages or courses are most helpful to visitors.

Our website uses cookies and analytics tools (such as PostHog) to understand visitor behaviour and improve the site experience. You can disable cookies through your browser settings, though some site features may not work as intended.

We work with trusted third-party services to run our website and courses — including WhatsApp Business for communication, Cloudinary for image hosting, and analytics providers for site performance. These providers only receive the information necessary to perform their function and are not authorised to use your data for any other purpose.

We take reasonable technical and organisational measures to protect your personal information from unauthorised access, alteration, or disclosure. However, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.

You can ask us to access, correct, or delete the personal information we hold about you at any time by writing to us at the email address below. We will respond to reasonable requests within a reasonable timeframe.

Some of our courses (such as our kids' sewing courses) are designed for children, but course enrolment and communication is always handled through a parent or guardian. We do not knowingly collect personal information directly from children without parental involvement.

We may update this privacy policy from time to time to reflect changes in our practices or for legal and regulatory reasons. The updated version will always be available on this page.